More of us than ever before are becoming increasingly aware of the importance of local SEO when it comes to getting our businesses noticed. However, there are a host of myths out there when it comes to this element of your marketing strategy. Here, we take a look at some of the popular misconceptions about local SEO and put them to bed for good so that you can get on with maximising your marketing potential. 1) Suite Numbers Affect Rank It’s interesting to note that many people sharing spaces with other businesses wonder whether having their suite number featured in …
News To Grow By: Vol 24 – Florists Go Golfing, Chat For The Win, and more!
The Strider team has been helping our small business friends with online sales since 1994. Here’s a look at some of the top articles on SEO, ecommerce, and marketing that we found this week. Q: What are your biggest challenges or hurdles when it comes to growing your shop? Comment below or email and let me know! -Ryan 2nd Annual WUMFA Golf Outing – Wisconsin Upper Michigan Florist Association Source: www.wumfa.org It must be summer – florist golf season is here! Six brands using live chat in innovative ways – Econsultancy Source: econsultancy.com Six brands using live chat in innovative …
News To Grow By: Vol 23 – Studio v Retail Marketing, FTD Allowed To Pay Bills
The Strider team has been helping our small business friends with online sales since 1994. Here’s a look at some of the top articles on SEO, ecommerce, and marketing that we found this week. Is your Local SEO “on point” or “meh”? Try this free tool to find out. STUDIO VERSUS RETAIL MARKETING – Canadian Florist Source: canadianflorist.com We’re seeing more florists whose P&Ls have helped them stop caring whether people call them a Basement Betty because they no longer have a space open to the public. FTD Companies, Inc. Receives Court Approval of “First Day” Motions to Support Business, …
Tips to Get Your Business Blog Started
If you’ve been thinking about starting a business blog but keep putting it off, now’s the time to meet that goal! Here are some tips to help you get started.
How to Optimize a Website to Increase Conversions
How you design your website and your goals impacts how customers perceive your company. Here’s how to optimize a website to increase conversions.
Tips to Repurpose Content
Get the most out of your most popular evergreen content by repurposing it. Here are a few tips and tricks to get you started.
Four Reasons Why Good Content is Essential for Online Marketing
Providing your audience with good content is an essential part of online marketing. Here’s why you should make it a priority.
4 Tips for Google My Business Page Posts
Google My Business Page posts are a great way to get information to your customers without having to fight for clicks on your website.
Conversion Optimization: Do Micro-Conversions Really Matter?
You can break down a conversion into even smaller pieces in order to understand the factors that lead to it happening. These baby steps are called micro-conversions, and they are something you should be paying very close attention to.
Google Expands Its Local Services Ads Into Canada
The lead generation program, designed to support small businesses serving their local communities, has now expanded beyond its U.S. boundaries. This is great news for some Canadian providers of local services who can now extend their reach to a wider audience within their area. The Expansion Of Local Services Google Local Services was originally launched in 2015 with the title “Home Services”. Originally only available in the San Francisco area, to date it is now available across 17 U.S. cities. It is also now available across 13 different home service verticals and in over 90 different markets nationwide. The success …