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Google Expands Its Local Services Ads Into Canada

In Small Business by theRKFLeave a Comment

The lead generation program, designed to support small businesses serving their local communities, has now expanded beyond its U.S. boundaries. This is great news for some Canadian providers of local services who can now extend their reach to a wider audience within their area. The Expansion Of Local Services Google Local Services was originally launched in 2015 with the title “Home Services”. Originally only available in the San Francisco area, to date it is now available across 17 U.S. cities. It is also now available across 13 different home service verticals and in over 90 different markets nationwide. The success …

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Leveraging the Yelp Ads Platform

In Small Business by theRKFLeave a Comment

Positive customer reviews can give your business a big boost, especially if the reviews are posted on a platform that attracts a huge number of visitors. When it comes to online ads and review platforms, Yelp is second to none. This massively popular online ad and review site provides an easy and convenient way for customers to post their reviews. For businesses, it provides a free suite of tools to showcase their business and connect to the Yelp community. In order to take full advantage of the Yelp platform, you have to know how to leverage its ads platform. The …

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3 Mistakes to Avoid if You Want Your Small Business to Succeed

In Small Business by Strider Writing TeamLeave a Comment

It is always an exciting prospect to be the boss of your own business, and to be the boss of your business, the first thing that you do is start one. But what most entrepreneurs fail to realize is that starting a business is something that needs caution as it’s risky. A lot of small businesses tend to fail just because of the fact that the risks involved are not taken into account by business owners and they’re unable to get a sustainable small business going. Starting your own small business and then getting it to succeed is no easy …

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3 Online Marketing Tactics for Small Businesses That Have a Low Budget

In Small Business by Strider Writing TeamLeave a Comment

One of the best things about all the advances in communications technology that we have made is the fact that small businesses now have the opportunity to flourish. All they need is a well thought out online marketing strategy and they can gear themselves for growth to tackle the giants in the industry. The problem with most online marketing strategies out there is the fact that they are very expensive. Even a simple Facebook marketing campaign can cost up to thousands of dollars to be very effective. Small businesses with a low budget cannot make do with those kinds of …