View Post

Tips to Repurpose Content

In Tips by Strider Writing Team

Get the most out of your most popular evergreen content by repurposing it. Here are a few tips and tricks to get you started.

View Post

The Top Seven Marketing Trends in 2016

In Tips by Strider Writing Team

Marketing is a bit like fashion – there’s always a new trend on the horizon. Unlike fashion, however, marketing trends tend to be long-lasting and far-reaching. Because of this, it’s important for dedicated marketers to stay abreast of trends in their industry. To help you do just that, we’ve compiled a list of the hottest marketing trends for 2016. Here’s what you can expect to see in the coming year.

View Post

Today’s SEO: All About Content Marketing

In SEO by Strider Writing Team

If you dabble at all in SEO today, you’re also dabbling in content marketing. Regardless of whether or not you’ve ever heard the term before, content marketing is the basis of modern SEO and, ever since the near-complete death of outbound marketing in recent years, content marketing has all but taken over the online marketing scene. Here’s what you need to know about the connection between content marketing and SEO.

View Post

Five Ways to Build a Great Digital Marketing Strategy

In Tips by Strider Writing Team

In order to be competitive in today’s market, companies and individuals need to develop and hone an outstanding digital marketing strategy. Sometimes, however, this is easier said than done. Too many marketers miss important markers like engagement and lead generation and fall, instead, into an unproductive gray area in which money is being spent on digital marketing but the digital marketing strategy isn’t producing the desired results. Fortunately, there’s a way out. By bringing these five tactics into your company, you can foster a better digital marketing strategy in the coming year. Here’s what you need to know:

View Post

Seven SEO and Online Marketing Predictions for 2016

In SEO by Strider Writing Team

As 2016 dawns on us, it’s natural to wonder what the new year will bring in terms of online marketing and SEO. Here are our top seven marketing and SEO predictions for 2016 and some tips on how to prepare for each of them: